When in Rome, known then as the hollywood on the tiber, the actresses rushed to the ateliers of emerging Italian designers, dressing themselves from head-to-toe in pieces by local names.
Boosted by the publicity surrounding these superstars, the Italian fashion industry, resurrected in the years inmediately following the end of WWII, gained momentum.
these were the years, for instance, when young coutiers Ottavio Missoni, Gianni Versace, and Giorgio Armani got their start. Today, of course, their influence on the world of fashion is universally recognised by industry-insiders.
Now the pioneers of Italian fashion are getting kudos fom another source: the V¬A. The museum announced yesterday that it will document the Italian fashion industry's rise to prominence in an uncoming exhibition. " the glamour of Italian Fashion 1945-2014" will examine Italy's contribution to fashion from the end of WWII to the present.
My opinion:
I think all this famousness is thanks at Audrey Hepburn, Elisabeth Taylor and other actreeses have been a great publicity for th Italian fashion and they've been a hugh influence for the women until now a days. They show us how to wear a sweater or a pair of heells, they shown that fashion is a stuff that everybody can create in different ways. Thanks to Audrey hepburn ladies could learn how to be elegant in a subtel way, because as you can see in a lot of her images she didn't wear such high heels.
They give importance at the fashion and fame.
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